Tuesday 19 October 2010

Media dominant/alternative representaions



Specsavers advert (dominant)
This advert is about women being represented as lower class people towards men as they live in a jungle and they rush out of the jungle in result of the smell.this connotes the idea of sexual attraction towards the man in result of him wering the glasses and the smell but when all the women come close to the man they realise that the man is not that attractive therfore this connotes that women only are interested in mens smell and looks.
In addition, they are wering jus bikinis and most of them are blonde which indicates to the audience that blonde girls are known to be the way they are represented in this advert.

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